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donor confidential: poor form

A mid-30’s professional, I’ll call him “Phil,” told me about his experience with improper form. Phil and his wife enjoy giving. They’re exactly who you want to begin to draw into your work. They care about people and changing the world. They have some resources, and they’re committed to their community. Phil had noticed an …

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a donor acquisition recipe that works

Do you struggle to acquire new donors? If you do, you’re not alone. For many, many nonprofits and ministries, it’s a real challenge to acquire new donors. Traditional donor acquisition remains expensive. Plus, traditional direct mail results for donor acquisition aren’t what they used to be in the “good old days” (that’s about 4 years …

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