the poet, your donor and you

“Donor-focused messaging” and “donor-focused culture” are a couple of descriptions that we use to describe Oneicity’s guiding principle in communicating with donors. Maya Angelou, poet, writer and civil rights activists has a quote that does a great job of explaining why this donor-focused thing works. She wrote, “I’ve learned that people will forget what you […]

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13 words that will improve your fundraising

Sorry if that sounds like one of those clickbait posts. It’s not clickbait, it’s truth. Really it’s a 13-word sentence that will improve your fundraising. Not only will these 13 words improve your fundraising and development work, they could change your career, your relationships, really your life. And it explains a lot of the craziness

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First Post

A blog (a truncation of the expression weblog) is a discussion or informational site published on the World Wide Web consisting of discrete entries (“posts”) typically displayed in reverse chronological order (the most recent post appears first). Until 2009, blogs were usually the work of a single individual[citation needed], occasionally of a small group, and often

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donor confidential: jazz night train wreck

This donor story begins at a jazz night. A local chapter of a national nonprofit supporting teens hosted a Jazz night with professional jazz artists jamming together. Let’s call this nonprofit Teen Fun Alliance (TFA). A mid-30’s couple, both professionals, attended because of their interest and love of all things Jazz. Let’s call them Justin

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when in doubt

“When in doubt, have a man come through the door with a gun in his hand.” That’s advice on writing from Raymond Chandler, the father of the gritty American detective novel. Chandler was championing the element of surprise and twisty plots. And action! If you’re writing a novel, particularly a detective novel, this is the

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