fbpx

fundamentals

the poet, your donor and you

“Donor-focused messaging” and “donor-focused culture” are a couple of descriptions that we use to describe Oneicity’s guiding principle in communicating with donors. Maya Angelou, poet, writer and civil rights activists has a quote that does a great job of explaining why this donor-focused thing works. She wrote, “I’ve learned that people will forget what you […]

the poet, your donor and you Read More »

13 words that will improve your fundraising

Sorry if that sounds like one of those clickbait posts. It’s not clickbait, it’s truth. Really it’s a 13-word sentence that will improve your fundraising. Not only will these 13 words improve your fundraising and development work, they could change your career, your relationships, really your life. And it explains a lot of the craziness

13 words that will improve your fundraising Read More »

donor confidential: jazz night train wreck

This donor story begins at a jazz night. A local chapter of a national nonprofit supporting teens hosted a Jazz night with professional jazz artists jamming together. Let’s call this nonprofit Teen Fun Alliance (TFA). A mid-30’s couple, both professionals, attended because of their interest and love of all things Jazz. Let’s call them Justin

donor confidential: jazz night train wreck Read More »

when in doubt

“When in doubt, have a man come through the door with a gun in his hand.” That’s advice on writing from Raymond Chandler, the father of the gritty American detective novel. Chandler was championing the element of surprise and twisty plots. And action! If you’re writing a novel, particularly a detective novel, this is the

when in doubt Read More »