Think just a minute about what you are asking your donors to do. Of course, the obvious answer is “give.” And that’s the right answer. But why are you asking donors to give? You’re thinking, “because we have bills to pay.” That’s true, but not a terribly powerful motivator for most donors. What motivates a …
I was on the phone with the Executive Director of one of our clients last week. He’s leading a rescue mission in the thick of the COVID crisis. Our call was just a quick check-in. I wanted to see how he was doing and to make sure things were on track. Toward the end of …
Can you imagine all of the possible distractions your donors are experiencing right now? Maybe they’re following nausea-induced stock price fluctuations.Maybe they’re worried about the COVID-19 pandemic.Maybe they’re churning over the current election season.Maybe they’re distracted by other nonprofit organizations’ fundraising.Maybe they’re distracted by their own financial struggles. And that’s on top of the usual …
I’d forgotten about Tom Peters. He’s a business/leadership guru I followed from back in the DotCom glory days. He was famous for humongous PowerPoint decks (think 300+ slides), rapid-fire insights and high-flying strategies. He’s a sound-bite machine! In my reading this weekend, someone pointed me to Peters’ eNewsletter and a post from 2008 on how to …
Let’s talk cover songs, the embarrassing 70’s band Abba and new working relationships. First cover songs and cover bands. I heard a musician say recently that the main thing wrong with cover bands is that they’re doing a sad imitation of a great original. He’s right. Hoots and I love artists who can take songs …
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