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direct mail

Direct mail

“Direct mail is dead.” 

“Paper is dying, fundraising is moving digital.” 

“Smart people don’t do direct mail.”  

Have you heard someone say that?  

We have. But, everyone ringing the death knell for connecting with donors using letters in mailboxes is wrong. 

Direct mail isn’t dead, at least not yet.  

Direct mail can be one of the most effective methods of fundraising for your non-profit organization. Oneicity clients are experiencing significant growth via appeals and newsletters while simultaneously growing their digital fundraising! When you partner with Oneicity, we believe you can (and should) utilize both direct mail and digital strategies. 

When used effectively, direct mail fundraising can produce outstanding results! Great direct mail fundraising connects with donors in significant ways. But ink on paper fundraising is both a science and an art. . . and Oneicity knows how to use both.  

Our team of writers, designers, and strategists build each piece to make sure the message will grab a donor’s attention and motivate them to give. We use data to help determine which donors should get which impact, and when it should be mailed.  

And throughout the process, Oneicity collaborates with your team so donors receive a letter that looks and sounds like you, and produces results! 

With the strategy and creative planning that comes from partnering with Oneicity, your direct mail can engage your donors, help raise money, and allow you to focus on the good work your organization is doing.  

Click here or email howdy@oneicity.com to see how direct mail can raise money for your organization and build donor relationships when you partner with Oneicity! 

Oneicity provides proven strategies with accountability to deliver income. We focus on donor relationships first. Great fundraising results come from strong relationships — not treating donors like ATM machines. 

How we fundraise

Full-service fundraising

Full-service fundraising

Welcome to the all you can eat buffet! We can provide integrated direct mail fundraising, web sites, email campaigns, social media. Your dreams, needs and our strategy become the plan. We focus on donor retention, new donor acquisition and lapsed donor reactivation. You can add major donor strategies. You can add outdoor media. You can add publicity and events. Plus we'll report to you in detail the results.

Small missions fundraising

Small missions fundraising

Oneicity loves serving rescue missions with fundraising. In response to requests we designed a direct mail fundraising program specifically for small rescue missions. What you'll love is that it really focuses on your mission. You don't have to commit 6 months in advance. And it sounds like and looks like your mission. That's because it is! You can choose a single impact or a series. You can all add new donor acquisition and lapsed donor reactivation components. It's easy for you and the price is right.

Digital fundraising

Digital fundraising

The days of automatic online growth are over. What works for an insurance agent or retailer don't necessarily cultivate donors. Our digital team creates websites, email campaigns and social media to create donor engagement that delivers income. We don't chase likes or vanity metrics. We know how to integrate digital with your other fundraising because donors don't stay in their lanes. Donors want to give to direct mail and email and on the website. We can make that happen.

Direct mail fundraising

Direct mail fundraising

Some clients only want our help with direct mail fundraising. No problem, we know how to make direct mail work for you. In 2019 we created and managed over 200 direct mail projects for clients which added up to about 2.5 million pieces of mail. Direct mail fundraising's our sweet spot. Don't let anyone tell you that direct mail is dead.In the hand of experts, direct mail continues to deliver outstanding results. With the right strategy and great creative you'll be delighted with how your donors respond.

New donor acquisition

New donor acquisition

One of the biggest challenges for any nonprofit is acquiring and retaining new donors. Anyone who tells you that it's easy to find new donors today is...well... they're probably not shooting straight with you. New donor acquisition isn't easy but we have proven direct mail and digital tools that new donors love and respond to. Just because it's not easy, doesn't mean you can't do it. It takes real experience, proven strategies and your great story.

Online Donor Acquisition

Online Donor Acquisition

We call it "eACQ," you'll love it. eACQ is digital donor acquisition and cultivation. We combine deep experience in new donor acquisition with a robust expertise in digital strategies to help clients acquire donors through the web, email, search and social media. Oh, and we report the results so you can see that it works. Wouldn't you love to move past just "likes" and impressions and get real live new donors? We can help. We do it all day long for our clients.

Consulting and Coaching

Consulting and Coaching

Often what you need doesn't fit in a nice neat box. Or you're doing your fundraising in-house. We have a track record of coming alongside with "strategic doing." That's our version of consulting, but we'll help you get the work done. We focus on clearly understanding the problem you need to solve and helping you use the resources available to you. We've helped large international organizations and small start-ups. Let's talk about what you need and we'll bring the results.

Getting the Story Right

Getting the Story Right

You know that story telling is a powerful tool for fundraisers. But it's not enough to just tell a story. You have to know how to tell it so that it's compelling, engaging and irroestiable to donors. We combine secrets from the world of movie making, big-time advertising, social science and traditional fundraising to help you tell the story of your work. We work with leaders to understand their work and cause. And then we help them shape the message they need to connect with the hearts of donors.

Fill in the
Blank_____:

Fill in the blank:____

Maybe your needs don't fit neatly in a box. That's OK, tell us what you have in mind. Let's solve your problem together.

How we fundraise

Full-service fundraising

Full-service fundraising

Welcome to the all you can eat buffet! We can provide integrated direct mail fundraising, web sites, email campaigns, social media. Your dreams, needs and our strategy become the plan. We focus on donor retention, new donor acquisition and lapsed donor reactivation. You can add major donor strategies. You can add outdoor media. You can add publicity and events. Plus we'll report to you in detail the results.

Small missions fundraising

Small missions fundraising

Oneicity loves serving rescue missions with fundraising. In response to requests we designed a direct mail fundraising program specifically for small rescue missions. What you'll love is that it really focuses on your mission. You don't have to commit 6 months in advance. And it sounds like and looks like your mission. That's because it is! You can choose a single impact or a series. You can all add new donor acquisition and lapsed donor reactivation components. It's easy for you and the price is right.

Digital fundraising

Digital fundraising

The days of automatic online growth are over. What works for an insurance agent or retailer don't necessarily cultivate donors. Our digital team creates websites, email campaigns and social media to create donor engagement that delivers income. We don't chase likes or vanity metrics. We know how to integrate digital with your other fundraising because donors don't stay in their lanes. Donors want to give to direct mail and email and on the website. We can make that happen.

Direct mail fundraising

Direct mail fundraising

Some clients only want our help with direct mail fundraising. No problem, we know how to make direct mail work for you. In 2019 we created and managed over 200 direct mail projects for clients which added up to about 2.5 million pieces of mail. Direct mail fundraising's our sweet spot. Don't let anyone tell you that direct mail is dead.In the hand of experts, direct mail continues to deliver outstanding results. With the right strategy and great creative you'll be delighted with how your donors respond.

New donor acquisition

New donor acquisition

One of the biggest challenges for any nonprofit is acquiring and retaining new donors. Anyone who tells you that it's easy to find new donors today is...well... they're probably not shooting straight with you. New donor acquisition isn't easy but we have proven direct mail and digital tools that new donors love and respond to. Just because it's not easy, doesn't mean you can't do it. It takes real experience, proven strategies and your great story.

Online Donor Acquisition

Online Donor Acquisition

We call it "eACQ," you'll love it. eACQ is digital donor acquisition and cultivation. We combine deep experience in new donor acquisition with a robust expertise in digital strategies to help clients acquire donors through the web, email, search and social media. Oh, and we report the results so you can see that it works. Wouldn't you love to move past just "likes" and impressions and get real live new donors? We can help. We do it all day long for our clients.

Consulting and Coaching

Consulting and Coaching

Often what you need doesn't fit in a nice neat box. Or you're doing your fundraising in-house. We have a track record of coming alongside with "strategic doing." That's our version of consulting, but we'll help you get the work done. We focus on clearly understanding the problem you need to solve and helping you use the resources available to you. We've helped large international organizations and small start-ups. Let's talk about what you need and we'll bring the results.

Getting the Story Right

Getting the Story Right

You know that story telling is a powerful tool for fundraisers. But it's not enough to just tell a story. You have to know how to tell it so that it's compelling, engaging and irroestiable to donors. We combine secrets from the world of movie making, big-time advertising, social science and traditional fundraising to help you tell the story of your work. We work with leaders to understand their work and cause. And then we help them shape the message they need to connect with the hearts of donors.

Fill in the
Blank_____:

Fill in the blank:____

Maybe your needs don't fit neatly in a box. That's OK, tell us what you have in mind. Let's solve your problem together.

READY?

We believe you should have fundraising and marketing you are proud of. And that you can afford. Oh, and that delivers the results you need. (You really can have all 3). We deliver direct mail, websites, email, new donor acquisition, major donor cultivation, digital ad strategies, coaching and consulting. Our clients enjoy growth that beats national averages. If it sounds interesting, click that orange button, and let’s talk about it.