Since it’s the week of Christmas we’re allowed to get all mushy and sentimental. Those of you who stop by the blog or the Oneicity Facebook page have become family. You ask questions. You poke us. You challenge us. You give answers. We share the journey. As our new friend Seth Godin would say, a …
Seth Godin and I go way back. Not that I’ve actually met him yet but I’ve been reading Seth Godin’s books since about 2000. The book that changed the way I communicated for organizations and nonprofits was Purple Cow (how’s that for a killer title?). What I’ve always appreciated about Seth is that he’s a …
We’re continuing our 8 in 8 book giveaway that we think you should read. And because we’re not content to just tell you to read a book, we’re giving away the books we recommend. The next book we’re giving away is a little different than you might expect. The book is titled: “The Twenty-Piece Shuffle” …
Your nonprofit has a website. You have social media. You’re ready…now what? Where’s all the traffic? Where’s the online giving? How do you get your donors to show up on your website? It’s sort of like being all dressed up for the party at your house, but no one is showing up. Some will tell …
So it turns out that much of what you and I spend our time on doesn’t matter. In particular, if you’re trying to reduce the suffering of people impacted by poverty, hunger or homelessness…at least according to Carlos Slim. Carlos Slim is ranked by Forbes magazine as the richest man in the world. Mr. Slim …
What do urban legends, email hoaxes, Maslow’s Hierarchy of Needs, stories and the power of detail have in common? These are a few of the unexpected themes authors Chip and Dan Heath examine in their book “Made to Stick.” “Made to Stick” is about why some ideas survive and other ideas fade away. If you …
Oneicity was born from our desire and passion to serve small- and medium-sized ministries and non-profits with affordable fundraising and marketing. We are a professional services firm that is unlike any you have ever worked with.