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Giving Tuesday

What is Giving Tuesday? Giving Tuesday is on November 27th and follows the shopping days Black Friday and Cyber Monday. It is a national day of giving at the start of the annual holiday season. It celebrates and encourages charitable activities that support nonprofit organizations. Some biggies have already lent their weight to help the movement get off the ground (Microsoft, Red …

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social media strategies you can take to the bank

We just finished up speaking at the Christian Leadership Alliance conference (CLA) last week.  Our class on Social Media ROI was filled with lively discussions and interactive examples. One of the major conclusions that struck me from our class was how differently organizations incorporate social media into their development and marketing departments. If you are …

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