Latest Episode

Episode 25: Reasons Why Your Email Didn’t Raise Money

Recent videos

Recent Episodes

Episode 5: Matches? Matches.

Getting a gift from a donor is amazing, but it’s even better when you can have that gift matched.  Ryan and Steve discuss how best to talk about matches to donors, and how you can use matches to increase results in both cultivation and acquisition.   Mail Call:  “This month at [organization name]”  Dollar bills […]

Episode 4: How to Reactivate Lapsed Donors

If your organization has been around for more than 12 months, you have lapsed donors. “That’s all well and good,” you say. “But how do I get them back?” Ryan and Steve discuss reactivating those donors, an email data fail, and more. 

Episode 3: How to Tell a Fundraising Story

Ryan and Steve talk about telling fundraising stories, mail that’s (literally) hard to see, and why you should plan your fourth quarter fundraising now–even it’s April or May. 

Episode 2: Acquiring Major Donors

Major Donors. You know you need them, but how do you find them? In Episode 2, Ryan and Steve talk about how to acquire major donors…and cooking recipes.  

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About the Show

A podcast about, you guessed it: nonprofit fundraising. This isn’t the first podcast about it, but definitely not like any others you’ve listened to. This is a podcast for fundraisers by fundraisers. No boring charts or the same stale “best practices” you’ve heard for years. No ideas that only work in theory, here. No concepts from people who aren’t in the same trenches as you are every single day. 

Every week, you’ll get practical strategies and tips to craft messages that engage donors and raise more money. And you can use start using them as soon as the episode is over!

Meet the Hosts

Ryan Thomas

For nearly a decade, I led teams at a multi-million dollar software corporation perfecting client experience, user processes and product development. I’m a gold watch guy, and don’t like change — especially in something as important as my field or job. But, the opportunity to leverage strategies and techniques I learned in the for-profit world for the very ministries I care so much about was a chance I couldn’t pass up.

Steve Thomas

I served as the CEO/Executive Director of a nonprofit for 5 years, so I understand first-hand the responsibility of generating income and charting a course for an organization. In addition, I’ve had the opportunity to work as a consultant with a wide range of nonprofits from start-ups to some of the largest national ministries.

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