In our work helping nonprofits and ministries with their fundraising, Social Media Marketing is often the most difficult strategy to figure out. The various social media platforms aren’t as easy to classify as direct mail or newsletters. So, analogies, metaphors and similes come in handy. As we’ve been blogging and thinking about Facebook, Hoots came […]
facebook is like a picnic Read More »
Today, I’m interrupting our flow of blog posts on Facebook as an important social media platform for nonprofits and ministries to point you to an important concept and new book. Chris Anderson, Wired’s Editor in Chief, has a new book titled: Free: The Future of a Radical Price. You can also read him on Wired’s
free social media concept Read More »
This week we’re devoting the entire week to focusing on Facebook as a core social media marketing platform for nonprofits that you can’t ignore because of its pre-donor acquisition, donor involvement and fundraising potential. Yesterday, Hoots and I had the opening round of this conversation–my frustration with my inability to make FB work for me
facebook for nonprofits part 2 Read More »
This week is we’re devoting the entire week to focusing on Facebook as a core social media marketing platform for nonprofits that you can’t ignore because of its pre-donor acquisition, donor involvement and fundraising potential. Facebook has grown in popularity and made some key strategic choices that increase advantages for nonprofits. But Facebook (or FB
facebook for nonprofits Read More »
I’m starting with a confession rather than the usual themes of fundraising for nonprofits, online video and social media. I’m going to trust you with my confession and you’ll have to trust me for a few lines that I can connect the dots for you. But, hey, we’re all about relationships around here, so I’ll
the google facebook war Read More »
A lot of people are trying to figure out Twitter — who’s using it, how are they using it, what are they using it for, even what kind of tool Twitter is. Much of the conversation and conclusions are very subjective. The objective stats or hard numbers are reported by Hubspot in their June 2009
twitter stats analyzed Read More »
There are some conversations around the Internet hallways that blogging as a social media strategy is dead (or antiquated or passe). Wired.com ran controversial article in October 2008 that said “blogging is dead.” Yesterday Steve Rubel, one of the digital media thinkers out there, suggested that microblogging and other hybrid tools are making “blogging slow
Today I’m cleaning out the refrigerator and creating a little social media stew. Here are three quick social media items to begin your week. Just in case you need a reminder of how social media has changed our world, consider the story of Charles Pitts of San Francisco. Mr. Pitts has a vibrant online social
social media round up Read More »
There are tons of questions flying around about social media fundraising. Here are a few of the kinds of questions being asked.: What’s social media mean for my ministry (company)? How’s it useful for anyone but teenagers? How can my organization benefit? For today’s post, we’re going to start with an introduction to get us
social media marketing 101 Read More »
A huge part of the Twitter culture is the twitterfying of words. OK, that twitterfying thing is our word, but the Twitter culture does have all sorts of created twerms: Twestival, tweeps, tweighbor, twoop, twibe, twitcetera (twitcetera is ours, couldn’t resist). Twamway is another one of our words. We’re combining Twitter and Amway. Sorry if
Two weeks ago we suggested you “tell someone you work with how they made last week better.” And we called it “Good job Monday.” Well today we want to say “Good job” to our friend Jason Alba whose company JibberJobber is celebrating its three year anniversary today! Jason Alba, while not someone who works
good job jason alba! Read More »
One of the biggest barriers to blogging (or developing any kind of social media presence) is time. Writing takes time–lots of time. Most ministry leaders and nonprofit executives don’t have time to spend on blogging or social media in general. Unfortunately, the reality is that by not finding a way to blog and/or develop social
how to blog with no time Read More »
Oneicity was born from our desire and passion to serve small- and medium-sized ministries and non-profits with affordable fundraising and marketing. We are a professional services firm that is unlike any you have ever worked with.
