Next post in our “Ask your agency” series… Today we’re sharing question number 5. Below this post you’ll see links to the previous posts in this series. The Top 10 Questions You Must Ask Your Agency (or Consultant)! If you use a consultant or an agency to help with your fundraising or marketing you have […]
ask your agency #5 Read More »
Katya over at Network for Good was inspired by the same video we were — you may have seen it — the one where Microsoft shows how consumers are evolving and advertisers are not necessarily keeping up? If you haven’t it’s worth a watch. You can see it here. (By the way, if you haven’t
donor vs. ministry Read More »
Our buddy Jake pointed out a cool new feature on YouTube in his Masterworks blog post the other day. Now you can add a “call to action” (give, sign-up for a newsletter, etc.) in the lower third of your video. Here’s Charity:Water’s video that’s a good example. Watch for that little “Ad” button in the
power of online video! Read More »
Last Thursday we wrapped up a web redesign for a client. Good looking site, easy updating, great price and perfect for the strategy. We sent out the announcement email and began to plan for the next stage. Friday morning, we had set aside some time to do some planning on Oneicity’s future. While we were
We’ve had some fascinating discussions recently with clients and prospective clients. Because of some of those conversations, we’re starting a new series of posts: The Top 10 Questions You Must Ask Your Agency (or Consultant)! If you use a consultant or an agency to help with your fundraising or marketing you have to ask these
ask your agency #3 Read More »
In June 2008, I went online and bought two pair of running socks as a father’s day gift for my husband. Following that purchase, I received some semi-regular e-mail correspondence from that company. Mostly they sent offers of free shipping or instant savings if I would buy again. Alas, I did not buy again. Fast
Wow, we can’t believe how quickly the last two weeks have passed. The Oneicity team reached maximum capacity–a huge presentation and several major projects all came together at one time. We had to take care of our clients first. But we learned some valuable lessons that apply to ministry as well to as our world.
two weeks out and back Read More »
Tom Dickson believes in his blender. He’s all over YouTube and his own website showing off the power of his blender. And after watching a couple of his videos, I have to tell you, it is quite a machine. Check out the video and then let’s talk about what this has to do with fundraising
will it raise money? Read More »
Our friends over at The Chronicle of Philanthropy are throwing a wonderful webinar—FUND-RAISING IN THE RECESSION: Surviving the Recession—10 Ideas for Raising Money. Great idea. Really long title. One huge problem: Ummm…there’s a recession (or as we prefer to call it, “that economic disturbance that shall not be named”). The comments on their blog have
revolutionary fundraising ideas Read More »
Too many times we try to convince our donors and potential donors to give just by citing pale facts and dry stats. What’s needed is a call to arms, speech filled with passion, stories infused with emotion and a full measure of intensity. Once your messaging is passionate, then, and only then, backfill with the
show passion for your cause Read More »
This week we’re talking about 5 steps for producing direct mail fundraising that work! And by “work,” I mean that it brings consistent net income for your ministry or non-profit. Gone are the days when it was easy to raise money in the mail. In spite of my pronouncements that mail is dead (maybe “on
more income from direct mail! Read More »
What if you had only one donor? Really. What if your organization or ministry was funded by only one donor, how would that change things? There was comment made during the great socialvibe debate a week or so back that has been on my mind. The comment came during a tangled discussion of the merits
Oneicity was born from our desire and passion to serve small- and medium-sized ministries and non-profits with affordable fundraising and marketing. We are a professional services firm that is unlike any you have ever worked with.
