Steve Thomas | January 26, 2010
The buzz about the Haiti-effect on fundraising in 2010 is growing nearly as fast the number of dollars that are being raised for relief. We’ve been drawn into several questions and discussions about how the massive relief and fundraising efforts will impact income for 2010.
Interestingly, I’ve heard and read several in our business who discount [...]
Steve Thomas | January 25, 2010
If you had any doubts that the whole Internet thing is completely out of control, allow me to blow your mind. Pingdom.com recently released some stats that still have my head spinning. I mean, you know there’s lots of “web-stuff” out there, but consider:
There were 90 trillion emails sent in 2009.
247 billion per day! (Makes [...]
Steve Thomas | January 18, 2010
2009 is in your rearview mirror now and you’re stepping out boldly into 2010. I suspect that you’re beginning to have some feel for how the 4th Quarter 09 performed. For most, it is too early to know for what some of the most critical metrics are: net income, ROI, etc. I’m curious about your [...]
Steve Thomas | January 7, 2010
We use the phrase “integrated income solutions” in talking about our work for nonprofits and ministries. It isn’t unusual for a prospective client to ask, “exactly what does an ‘integrated income solution’ look like?” Sean Corcoran with Forrester Research had a terrific post that helps illustrate our point. Sean explained “earned, owned and paid media” [...]
Steve Thomas | January 5, 2010
If you want to increase your online donations, take advantage of these 5 easy steps culled from our intensive survey. OK, it wasn’t an intensive survey. It was an intense hour and half of real-life giving. But my opening sentence holds. If you’ll follow my suggestions, your income online will improve.
Here’s what happened. December 31st, [...]
Steve Thomas | January 4, 2010
Think back on 2009 — ups, downs, trends, events — the whole year as you experienced it. If this were January 4, 2009 (yep, 2009), what would you do differently, knowing what you know about the year ahead? Would you be bolder? Would you be more cautious? Would you hire? Would you not hire more [...]
