intro to data visualization
Kris Hoots | July 30, 2009
Last week I had the incredible opportunity to attend a day of the Tableau software conference in Seattle. The facility [...]
6 keys to viral video
Steve Thomas | July 23, 2009
Many nonprofits want to produce viral videos for online fundraising. Here’s a really great example of a classic viral video.
This [...]
trademarking your brand on facebook
Hoots and Thomas | July 23, 2009
In mid June Facebook opened up personalized URLs for individuals profile pages and for fan pages with more than 1000 [...]
ignore equality to boost fundraising
Steve Thomas | July 20, 2009
If you want to improve your net income through direct mail begin by not treating all donors equally. Equality is [...]
nonprofit branding quiz
Steve Thomas | July 16, 2009
Everyone loves quizzes. Facebook and the web are full of quizzes–from personality tests to what kind of shoe are you [...]
nonprofit branding simplified
Steve Thomas | July 15, 2009
Nonprofits often think they’re too busy fundraising to worry about branding. I totally understand how the need to generate net [...]
taglines for nonprofits
Steve Thomas | July 13, 2009
A classic component of branding is the tagline. You know taglines: Nike’s “Just Do It,” Honda’s “The Power of Dreams,” [...]
7 social media traps
Steve Thomas | July 9, 2009
Social Media Marketing provides nonprofits and ministries powerful marketing and branding tools. Platforms like Facebook, Twitter, YouTube, Flickr and blogs [...]
